Data Protection

Dr Emmaline and Ashley Aesthetics (“we,” “us” or “our”) complies with the 1998 Data Protection Act and the Freedom of Information Act 2000, and this Policy describes our procedures for ensuring that personal information about patients is processed fairly and lawfully.

In order to provide you with a high standard of medical care and attention, we need to hold personal information about you. This personal data comprises:

  • Personal details such as your name, age, address, telephone numbers, email address and your general medical practitioner;

  • Past and current medical conditions;

  • Radiographs, clinical photographs and study models;

  • Information about the treatment we have provided or propose to provide (and its cost);

  • Notes of conversations or incidents that might occur for which a record needs to be kept;

  • Records of consent to treatment;

  • Any correspondence (relating to you) with other healthcare professionals: such as referrals to specialists, for example.

We need to keep comprehensive and accurate personal data about our patients in order to provide them with safe and appropriate medical care.

We will process personal data that we hold about you in the following way:

We will retain your medical records while you are a practice patient. If you cease to be a patient, we will continue to hold them for at least another eleven years.

Personal data about you is held in the practice’s computer system and/or in a manual filing system. The information is not accessible to the public and only authorised members of staff have access to it. Our computer system has secure audit trails and we back up information on every working day.

In order to provide proper and safe medical care, we may need to disclose personal information about you to:

  • Your general medical practitioner;

  • The hospital or community medical services;

  • Other health professionals caring for you;

  • Medical Insurance Companies of which you are a member.

  • Private medical schemes of which you are a member.

Disclosure will take place on a “need-to-know” basis. Information will only be given to those individuals/organisations who need to have it in order to provide care to you and for the proper administration of Government (whose personnel are also covered by strict confidentiality rules). The recipient will only be given the information that they need to know for these purposes.

In very limited circumstances or when required by law or by a court order, personal data may have to be disclosed to a third party not connected with your medical care. In all other situations, disclosure that is not covered by this Policy will occur only when we have your specific consent. Where possible you will be informed of these requests for disclosure.

You have the right to access the data that we hold about you and to receive a copy. Access may be obtained by making a request in writing. We will provide a copy of the record within 40 days of receipt of the request and fee and an explanation of your record should you require it.

If you move to another medical practice we may (at our discretion) provide copy notes direct to that practice free of charge on receipt of a written request from them to do so.

If you do not wish personal data we hold about you to be disclosed or used in the way that is described in this Policy, please discuss the matter with your doctor. You have the right to object, but please remember that this may affect our ability to provide you with medical care.

Last updated August 13, 2020